Advance press screenings of 48fps The Hobbit ‘disappoint’

The future is here but it seems nobody checked to see if it looked any good.

Shot with a 3D Red EPIC rig at 48fps, Peter Jackson’s return to the world of JRR Tolkien has been ‘stripped of the magic of cinema’ according to many who saw the advance press screenings by Warner Brothers.

Read moreAdvance press screenings of 48fps The Hobbit ‘disappoint’

Blackmagic not just by name – why the Cinema Camera is the future

Photo by Illya Friedman – Hot Rod Cameras

Pre-order the £1925 / $3000 Blackmagic Cinema Camera here
Click ‘How to Buy’ and follow link to your preferred dealer

See Blackmagic’s summary of their new Cinema Camera at DPReview

From the archives: Read EOSHD’s explanation of Disruptive Technology

The Blackmagic Cinema Camera is to the digital cinema market what the iPhone was to Nokia and Motorola.

Here I explain why it is so significant for everyone with an interest in moving images – filmmaker or consumer.

Read moreBlackmagic not just by name – why the Cinema Camera is the future

10 ways to look at the Digital Bolex 16mm raw digital cinema camera

Now I love this kind of enterprising spirit. A passion for filmmaking, a passion for technology and a “let’s build a rocket” mentality. The Digital Bolex project which seeks to build a digital cinema camera for indie filmmakers has now succeeded in passing their $100,000 target in just 24hrs – helped by taking pre-orders for the camera at $2500 each. In fact it is set to break $200,000 in just 48hrs. A runaway success…

Will the customers get what they paid for? There are many ways to look at the Digital Bolex. Here are my 10 perspectives…

Read more10 ways to look at the Digital Bolex 16mm raw digital cinema camera

Why the time is right for Fujifilm to produce a digital cinema camera

Right now, 35mm film stock producers Fujifilm are missing a huge opportunity to shape cinema’s future

Band of pirates though they are, RED are a profitable company and right now their only competition comes from some unlikely sources – Arri’s Alexa and Canon’s consumer DSLRs.

Read moreWhy the time is right for Fujifilm to produce a digital cinema camera

7 reasons HDSLRs are not a stop-gap in cinematic history

1. Economies of scale

40 million Canon SLR format cameras have been sold since 1987 and half of those after 2003. In 2010 digital photography is a huge market, much larger than niche Red found in the comparatively small indie filmmaking and professional production markets.

Read more7 reasons HDSLRs are not a stop-gap in cinematic history