Apple targets RED users, Hollywood and corporations with controversial new $10,000+ Mac Pro system and 6K display

Few the full Apple Press Release for Mac Pro and 6K Pro XDR Display here.

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Apple have been criticised in the past for being too consumer focused. Nobody can accuse them of a watered down approach when it comes to the new Mac Pro. It’s an outrageously expensive machine aimed at businesses and Hollywood. The new Mac Pro also features Afterburner, which is a FPGA hardware accelerator card exclusive to Apple. This custom hardware with over a million logic cells, handles no less than 3 streams of 8K ProRes RAW and up to 12 streams of 4K ProRes RAW.

Apple expects significant bulk orders from corporate clients with this new machine. Movie studios, companies like Adobe, Pixar and CGI firms will be top of the list.

Those hoping for a $2k-$3k machine to compete on value for money versus top of the range PCs can forget it.

Read moreApple targets RED users, Hollywood and corporations with controversial new $10,000+ Mac Pro system and 6K display

Panasonic S1 Filmmaker Update – $199 in July – has substantial 14-stop 10bit codec upgrade, LUT viewing and waveform!

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Panasonic have unveiled the S1 Filmmaker Update pack at the launch of the big brother camera, the S1H. The good news for S1 users is that it’s better than anybody expected. An extremely generous array of upgrades as well as V-LOG, for just $199.

Read morePanasonic S1 Filmmaker Update – $199 in July – has substantial 14-stop 10bit codec upgrade, LUT viewing and waveform!

Blackmagic Micro Cinema vs Studio Camera – What are the differences?

Blackmagic Micro Cameras - spot the difference!

Blackmagic once again caused quite a stir at NAB with three new cameras.

I like the URSA Mini the best but here we have the old Pocket and Studio cameras reincarnated. They are a lot cuter this time.

These cameras are exceptionally innovative and certainly break all the known performance / size ratios. Although they look very similar on the surface they are aimed at very different users. I’ll now delve into how the pair of ‘identical twins’ differ in terms of personality…

Read moreBlackmagic Micro Cinema vs Studio Camera – What are the differences?

New Blackmagic URSA Mini costs just $2995, Erik Naso has more details…

Blackmagic URSA Mini - NAB 2015

Here is the Blackmagic URSA Mini pictured at NAB. Not much larger than a Sony FS7, it doesn’t need much in the way of extra work-arounds or rigging to get fired up. I especially love the Alexa-like viewfinder.

Read moreNew Blackmagic URSA Mini costs just $2995, Erik Naso has more details…

Canon 1D C to get official $4000 price drop on Sunday 1st February

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On Sunday you will be able to buy a brand new Canon 1D C 4K DSLR for $7999 at Adorama. It is currently $12,000 and the price drop will be applied on the 1st February. I’m expecting others such as B&H in the US and CVP in the UK to follow suit as it’s an official Canon discount. This puts the internally recording 4K DSLR in line with the Sony FS7, also an internally recording 4K cinema camera.

Read moreCanon 1D C to get official $4000 price drop on Sunday 1st February

Canon Hong Kong officially lower 1D C price to $7000?

Canon 1D C
Above: the Canon 1D C (foreground) and the new compressed raw shooting KineMINI 4K which I intend to compare it to this week, thanks to HDVideoShop in Berlin

Is this a sign of things to come? The 1D C is currently sold for $12,000 in the US, however Canon in Hong Kong have just lowered the list price, according to one Canon rep to “put it in-line with the Sony FS700”. Converted to US dollars the Hong Kong street price now works out at just $7000.

Read moreCanon Hong Kong officially lower 1D C price to $7000?

Nikon D750 features “flippy screen” technology (and we’re supposed to be excited about that?)

The headline features of this camera are a hinge behind the screen and WiFi.

It is really sad not to see something more exciting from Canon and Nikon to avert a dramatic year-on-year decline in DSLR sales.

Read moreNikon D750 features “flippy screen” technology (and we’re supposed to be excited about that?)