Dinosaur or T-rex?
In 2009 Canon introduced a disruptive technology. His name was the 5D Mark II and it was the devil incarnate. At the time they had a pro line-up of video camcorders like the XL2 which were used by filmmakers all over the world. Canon’s 60+ year old management probably thought they’d just killed an entire business, by accident, with a consumer DSLR.
The EOSHD C-LOG and Film Profiles Pack is now available and works in both video and stills mode – on all Canon DSLRs.
Crafted using my Canon 1D C as a development camera, the EOSHD Film Profiles pack installs “Canon LOG” on cameras previously without it, plus a range of film simulation modes. It is compatible with all Canon DSLRs such as the 5D Mark IV, 6D Mark II, EOS R, EOS M50, 5D Mark III, 1D X Mark II and Rebel series to name just a few.
UPDATE: Unfortunately the D500 uses a heavy crop of the sensor to readout 4K video. More about this below.
As well as the Nikon D5, we have a surprise.
Although the Nikon D5 can only record 4K for up to 3 minutes at a time, the D500 can go for a full 30 minutes in one continuous take.
The D500 also comes in much cheaper than the larger FX pro body.
In this illuminating interview with Canon’s Masaya Maeda by Neil Matsumoto, stuff happens.
Can Taylor Swift get us 4K on Canon DSLRs?
It’s well known that DSLR sales are sliding now, following the worrying trajectory of compact cameras.
Then I read with great interest Vincent Laforet’s prediction that the era of stand-alone cameras is coming to an abrupt end for the mass market.
There was a very key chart in that blog post which you can see above. I believe it speaks volumes about why the mass market is migrating from hardware focussed imaging tools like DSLRs to innovative new growth areas like apps and services orientated smartphones.
Incidentally in our own little world of DSLR video, this is also why Canon were so utterly wrong to dismiss Magic Lantern as a intolerable ‘hack’.
Let’s diagnose the problem and suggest the solution…
Canon’s next step on the entry level Rebel / XXXD series is about to arrive and it will be interesting to see the video specs now Panasonic are doing sub-$1000 entry level 4K with the LX100 and FZ1000.
This time Canon are releasing two models – the 750D and a 760D, with the difference seeming to be the addition of a 70D-like top LCD panel on the 760D.