Sony have taken the wraps off their biggest release of the year, the A7R III. It’s a very respectable update for photographers, a smaller one for video shooters.
Sony have communicated the confirmed ship date of the A7R II to me – the first batch will arrive at stores in Berlin on 5th August!
Feast your eyes on this 9K image from Zeiss. Sony Alpha Rumors makes a good case for it being from the updated A7R II.
I’d say it has a good chance of being real and here’s why…
Various sources have told Sony Alpha Rumors that an A7S is coming on Sunday “in Las Vegas”. It isn’t hard to figure out what is starting in Las Vegas this weekend. If the rumours are true the Sony A7S will be at NAB 2014 – the largest video, broadcast and cinema trade show of the year.
Is Sony about to give us a ‘full frame GH4’?
Note: This is an early-days test I did quickly before a shoot today. A larger one encompassing more cameras (GH3, D5200, 5D Mark III, Blackmagic Pocket Camera) and scenes will be on EOSHD during the coming week.
The Sony RX10 appears to play in the same ballpark as the Sony FS100. Is this the new budget king for semi-pro videographers?
The Sony RX1 has amazing stills but awful video! I began thinking how could I use this otherwise great little camera for video? The answer is to rough up the image beyond comprehension, with trick filters. Here’s how I did it.
The full frame Sony A7 and A7R are disappointing for lacking 4K and a high bitrate codec (the time is now…), choosing to stay with 1080p and AVCHD from the last generation. However Sony have pushed on in other areas and are promising “pro-quality” video. Marketing speak or genuine breakthrough? Let’s take a closer look…
Although it’s yet to be officially announced, the A7 and A7r have been heavily leaked. All along I have been saying mirrorless is the future, not the low end consumer proposition the manufacturers seem to think it is. Canon and Nikon ignored the high end mirrorless technology and now it is pay back time. Sony, already ahead of Canon on full frame sensor performance, looks set to steal a huge chunk of the enthusiast DSLR market away from the 6D and 5D Mark III with these new E-mount Alpha cameras.