Browsing: apple

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0 Updated: Apple talk 2018 Mac Pro re-think amid controversies

UPDATE: It turns out a small group of journalists were invited to the Apple R&D lab for Mac products for a round-table chat with Phil Schiller, Craig Federighi and hardware chief John Ternus. The resulting interviews are revealing – Apple say the previous Mac Pro design boxed them into a thermal corner on performance and thus apologise to pros for the lack of updates. It seems they are putting this right.

Latest News
0 EOSHD opinion: smartphones are not killing DSLRs, apps and online services are

It’s well known that DSLR sales are sliding now, following the worrying trajectory of compact cameras. Then I read with great interest Vincent Laforet’s prediction that the era of stand-alone cameras is coming to an abrupt end for the mass market. There was a very key chart in that blog post which you can see above. I believe it speaks volumes about why the mass market is migrating from hardware…

Latest News
0 New iPhone 5S – iSight camera gets 120fps slow-mo

Here’s the new iPhone 5S’s camera at a glance: 15% larger CMOS sensor 10fps burst mode at full resolution 720/120fps slow-mo video 28MP panorama Auto image stabilisation picks sharpest shot out of 5 New F2.2 lens with 5 elements TrueTone flash uses LED with variable kelvin temperature to match subject, gives better skin tones The iPhone 5S is a somewhat modest upgrade in terms of the overall phone hardware, but…

Creative Filmmaking
0 Mac AVCHD gamma issues – the fix

As I recently found with my FS100 Macs really seem to hurt your AVCHD footage from Sony cameras and the Panasonic GH2… But especially the Sony FS100. It is no wonder these cameras often get a bad reputation for limited dynamic range, crushed shadows and blown highlights – when you are only seeing the middle part of the full 8bit range of luma. This Rec.709 portion of a 601 space (16-235…

Latest News
0 Blackmagic not just by name – why the Cinema Camera is the future

Photo by Illya Friedman – Hot Rod Cameras Pre-order the £1925 / $3000 Blackmagic Cinema Camera here Click ‘How to Buy’ and follow link to your preferred dealer See Blackmagic’s summary of their new Cinema Camera at DPReview From the archives: Read EOSHD’s explanation of Disruptive Technology The Blackmagic Cinema Camera is to the digital cinema market what the iPhone was to Nokia and Motorola. Here I explain why it…

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0 Can’t open 5D Mark III raw photos? Hate bundled software? Try this

It is a pretty disgraceful state of affairs around raw support and new camera releases at the moment and heads need banging together in my opinion. However help is at hand from Adobe who have released the pre-release version of the new Lightroom 4.1 – and it is free. Adobe Lightroom 4.1 Release Candidate (RC) can be downloaded at Adobe Labs here

Latest News
14 Are Apple losing the plot?

Guided by Steve Jobs Apple have had an incredible decade. Even when they were in no position to lead the market they decided to lead it anyway and ended up winning. The iPhone came from nowhere and revolutionised the smartphone industry to such an extent that Nokia all but rolled over and died. It was a visionary move.

19 Final Cut Pro X and Compressor 4 – Review – Part II

Apple’s slogan for FCPX is ‘everything just changed in post’. It certainly did. Upon the shifting sands of technology there’s only one constant – your creativity. As we see when tech moves on, it matters more than 10 years of editing experience on previous software. Apple have swept that away in the blink of an eye.

Latest News
5 OpenCL in OSX Lion to give FCP X huge performance hike

OSX Lion is to have an emphasis on a technology called OpenCL. OpenCL allows normal apps to take advantage of the programmable nature of GPUs (graphics processors) in modern computers. GPUs are more powerful than general purpose CPUs but until now have only been used to crunch through 3D graphics. The graphics chip has long since stood idly by unless playing games but now is about to have a lot more…

0 New Final Cut Pro X Revealed!!

At the Vegas Supermeet, Apple today announced Final Cut Pro X, 64bit. It is an absolute revelation. With one click colour grading, Open CL and all new 64bit engine, no rendering, no transcoding, 4K support and able to take advantage of more than 4GB RAM for the first time, Final Cut Pro X has been rebuilt from a blank sheet of paper.

0 Final Cut Pro 8 ‘due in Spring’, set for ‘massive overhaul’

Above: Editing my footage – slowly Apple are said to be preparing a massive overhaul to Final Cut Pro, the biggest single change to the software since it was created 10 years ago. It’s said to include massive interface changes and a brand new 64bit codebase. TechCrunch say that Apple are conducting an internal beta program on the Apple campus with various video professionals testing Final Cut Pro 8. “According…

0 The future of the camera is – the computer

Above: Steve Jobs and Steve Wozniak in the early days of Apple. The iPhone is beginning to eat into the profits of other companies in all kinds of markets – compact cameras, music players, and traditional mobile phones. wonders whether the future of the camera is in fact the computer. The purist photographers, forum fanatics and Leica lovers are not going to like this one! Cameras are dead. The…