Blackmagic URSA – a $6k 4K professional cinema camera with interchangeable sensor

Blackmagic are launching not none, not one but TWO new cameras at NAB 2014. One as you can see packs quite a punch with a quite revolutionary design. The aim of the URSA is to take all the accessories you’d normally rig onto a Blackmagic Cinema Camera and integrate them. That is a sensible idea. However the execution looks to have produced a 7.5KG monster. There’s even an HDMI version of the URSA which has no sensor block or lens mount but a cradle on the front for any camera with HDMI output, such as the tiny Sony A7R. That would give you a full frame 4K URSA recording to CFast cards.

The URSA is aimed at a large crew, large scale productions with multiple operators on one camera – and in doing so somewhat does a u-turn on Blackmagic’s existing user base. It is disappointing to see so much effort having gone into the URSA but not even histograms or format options in firmware updates for the BMCC, Pocket and Production Camera.

Read moreBlackmagic URSA – a $6k 4K professional cinema camera with interchangeable sensor

Blackmagic Studio Camera to be announced today

Source: Twitter

I can guarantee this announcement will not please any of Blackmagic’s existing user base, unless backed up by some really good news in the form of significant firmware updates for the Cinema, Production and Pocket cameras plus Resolve 11.

The latter is definitely coming and takes Resolve’s editing capabilities up a notch.

Read moreBlackmagic Studio Camera to be announced today

Live NAB 2014 coverage and Sony A7S announcement video – 2PM PT / 5PM ET and 10PM GMT

Announcement is now live here

Message to sources – if you have any more specs, anonymously tip me about the A7S here!

NAB 2014 kicks off today (Sunday) with the first major announcements. Here’s a look at what could be in store for filmmakers at the biggest video and broadcast trade show of the year…

Read moreLive NAB 2014 coverage and Sony A7S announcement video – 2PM PT / 5PM ET and 10PM GMT