I am going to have to be quite hard on Sony in this article, but it comes from a place of love.
NAB and IBC have been and gone. No A7S III. In Sony’s most recent marketing presentations, they outline a three-pronged strategy for cameras – “Basic”, “Resolution” and “Speed”. This is a change from the previous strategy of “Basic”, “Resolution” and “Low Light + Video” and with the A7 III having such good low light and video capabilities, will Sony bother with an A7S III?
Above: EOSHD Pro Color 3.0 and Pro LOG comparison shot on the Sony FS5 by Ethan Alexander
These magic settings are a MUST HAVE.
Don’t take my word for it though. I am biased! Other filmmakers and Sony users have been busy shooting with EOSHD Pro Color 3.0 and Pro LOG. It’s interesting to take a look at some of the reviews, tests and films shot this way.
I am pleased to announce that a year after the original, there is a major update to EOSHD Pro Color for Sony cameras.
In addition to the new Pro Color 3.0 with additional profiles, I am launching EOSHD Pro LOG as well. This takes all the advantages of Pro Color into an easy to grade C-LOG-like profile for your Sony camera. Pro LOG also comes with 25 EOSHD Film LUTs for an instant cinematic grade in post.
I recently decided to find out which of the current 1080/120fps capable cameras does it the best.
Does it make sense?
Mattias Burling on the EOSHD Forum is giving us his impressions of the new Kipon / BavEyes medium format focal reducer for Sony’s full frame cameras.
If all goes well, this will give the prized medium format look on full frame.
Download now for just $14.99 ($29.99 usual price) Introducing EOSHD Pro Color EOSHD Pro Color is a highly optimised in-camera profile for your Sony camera, to deliver punchy Canon-like 4K and 1080p straight out of camera. Dump the default settings and fix a host of colour issues. Apply once. Shoot. These colour correction settings are easy to apply and fundamentally change the image processor’s approach to color and white balance, lending an artists’s eye to the camera and the way it handles ambience and colour separation. The advantages include: Truer, deeper reds Greater separation of green hues for more natural looking foliage and landscapes Greater separation …