New EOSHD Pro Color 5 is out now, for all Sony mirrorless cameras including the A7S III!

Buy it now

For download immediately, just $29.99!

Pro Color 5 is finally here! Newly refreshed for the Sony A7S III as well as current models such as the A7 III, A7C and A6400.

Pro Color 5 has been developed for over 2 years since version 4.

The acclaimed EOSHD Pro Color gives you cinematic straight-out-of-camera image quality, improved skintones and colours in all shooting situations.

Read moreNew EOSHD Pro Color 5 is out now, for all Sony mirrorless cameras including the A7S III!

Sony A7S III wish list – eND, 8K, 4K/120fps, ProRes, RAW, revolutionary design, Venice colour and even new menus

Does Sony plan to be stone dead last for video specs much longer? Yes, stone dead last. The Canon EOS R5, Nikon Z6, Panasonic S1H, Fuji X-T3, Leica SL2 and of course Fuji GFX 100 all ace the ageing Sony A7S II and flagship A7R IV for video features and image quality. The only companies that don’t are struggling Olympus and stills-orientated Pentax.

Legend has it there is a camera called the A7S III. They say it’s going to “exceed expectations” and put Sony back on top for video. But will it? It’s 2020 and hell has frozen over. A certain Canon EOS R5 has cutting edge video specs nobody saw coming. This means only one thing – the A7S III has no choice but to be very special indeed and may even have to go back to the drawing board.

Read moreSony A7S III wish list – eND, 8K, 4K/120fps, ProRes, RAW, revolutionary design, Venice colour and even new menus

Now available – EOSHD Pro Color V4 HDR for Sony A7 III and A7R III

EOSHD Pro Color V4.0 HDR for Sony A7 III and Sony A7R III

Available to buy now – click here for details

Cameras and displays have come a long way since the old standard definition Rec.709 standard came to be.

From today, Sony’s colour science now gets a cinematic overhaul on the A7 III and A7R III.

Read moreNow available – EOSHD Pro Color V4 HDR for Sony A7 III and A7R III

User reviews and test films for EOSHD Pro Color and Pro LOG

https://vimeo.com/235267436

Special offer: Pro Color 3.0 & Pro LOG Premium Bundle – just $37.99 ($49.99)

Above: EOSHD Pro Color 3.0 and Pro LOG comparison shot on the Sony FS5 by Ethan Alexander

These magic settings are a MUST HAVE.

Don’t take my word for it though. I am biased! Other filmmakers and Sony users have been busy shooting with EOSHD Pro Color 3.0 and Pro LOG. It’s interesting to take a look at some of the reviews, tests and films shot this way.

Read moreUser reviews and test films for EOSHD Pro Color and Pro LOG

New EOSHD Pro Color 3.0 and EOSHD Pro LOG comes to Sony cameras

Special offer: Pro Color 3.0 & Pro LOG Premium Bundle – just $37.99 ($49.99)

I am pleased to announce that a year after the original, there is a major update to EOSHD Pro Color for Sony cameras.

In addition to the new Pro Color 3.0 with additional profiles, I am launching EOSHD Pro LOG as well. This takes all the advantages of Pro Color into an easy to grade C-LOG-like profile for your Sony camera. Pro LOG also comes with 25 EOSHD Film LUTs for an instant cinematic grade in post.

Read moreNew EOSHD Pro Color 3.0 and EOSHD Pro LOG comes to Sony cameras