54 mentions of video vs 32 of photos in Nikon D810 press release

Nikon D810 HD-SLR video features

Along with such disappointing video quality on both of Nikon’s flagship models the D4S and D810, it’s suggested by some that Nikon do not care about video on DSLRs because it is a small market. They make stills cameras! Video is a tiny niche. And so it goes, on and on (from people on photography forums and not actual working pros)…

So I was surprised to see 34 mentions of “video”, 14 mentions of “cinema” and 10 mentions of “broadcast” in Nikon’s official press release for the D810.

That compares to just 18 mentions of “photographer”, 4 mentions of “photography” and zero mention at all of the words “still” or “stills” in the entire release.

Read more54 mentions of video vs 32 of photos in Nikon D810 press release