Canon 1D X Mark III with 12bit 5.5K RAW in-depth – FINALLY Canon get serious about DSLR video

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We have waited a long time for today – a true Canon 1D C sequel. This is also the first time since the 2012 Canon have released a ‘cutting edge’ DSLR for filmmakers. There’s good news and bad news – of course it costs $6500, has no EVF or IBIS by nature and many will say the form factor is obsolete compared to the full frame 10bit mirrorless competition.

Canon’s Larry Thorpe has published an excellent technical white-paper with the camera, so let’s take an in-depth look at the video specs…

Read moreCanon 1D X Mark III with 12bit 5.5K RAW in-depth – FINALLY Canon get serious about DSLR video

Apple factory in Austin open since 2013, Singapore multinational Flex builds the Mac Pro. Why should Trump take the credit?

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On EOSHD, the one constant in 10 years has been cameras. I rarely break from the subject. I do like my “in-jokes”, I do like satire, I do like to have a pop at big companies then I feel they are too big for their boots. One thing I cannot stand, is an opportunistic lier.

Read moreApple factory in Austin open since 2013, Singapore multinational Flex builds the Mac Pro. Why should Trump take the credit?

Why the camera press need to grow a pair of balls

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In the run up to IBC, I was enrolled on mailing lists by PR agencies without even opting-in. These companies were working for various camera-related brands. I received invite after invite to meet, to talk, to build bridges and make friends. Meanwhile DJI was spamming my forum via a fake user, advertising the Mavic 2.

Read moreWhy the camera press need to grow a pair of balls

Why 8K will not eliminate the boundary between stills and video when it comes to technique

Canon concept camera

The quality of 1080p had barely been made film-like before being cast aside for 4K and now manufacturers are racing to make 8K a reality, which is in the region of 36MP, before 2018.

It seems the megapixel race has truly come to filmmaking.

Read moreWhy 8K will not eliminate the boundary between stills and video when it comes to technique

EOSHD opinion: smartphones are not killing DSLRs, apps and online services are

Apple and app revenue

 

It’s well known that DSLR sales are sliding now, following the worrying trajectory of compact cameras.

Then I read with great interest Vincent Laforet’s prediction that the era of stand-alone cameras is coming to an abrupt end for the mass market.

There was a very key chart in that blog post which you can see above. I believe it speaks volumes about why the mass market is migrating from hardware focussed imaging tools like DSLRs to innovative new growth areas like apps and services orientated smartphones.

Incidentally in our own little world of DSLR video, this is also why Canon were so utterly wrong to dismiss Magic Lantern as a intolerable ‘hack’.

Let’s diagnose the problem and suggest the solution…

Read moreEOSHD opinion: smartphones are not killing DSLRs, apps and online services are

Does Cinema EOS mark the end of high spec Canon DSLR video?

Learning 5D Mark III raw video
The 5D Mark III

If Canon announced that they were withdrawing from the enthusiast stills camera market, you’d be surprised. It’s a pretty big market. But withdraw from the enthusiast video market they almost certainly have at the moment, whether they meant to do or not.

Read moreDoes Cinema EOS mark the end of high spec Canon DSLR video?