maxotics Posted November 22, 2013 Share Posted November 22, 2013 So I've had the BMPCC and a cold for the past couple of days. https://vimeo.com/80026814 This camera may wake Canikon up to Andrew;s arguments. For more reasons than enthusiasts, young film-makers, or professional buying this camera for personal use. BM may have shrewder plans. Yes, for anyone who knows anything about video, or uses it professionally, the BMCC and BMPCC are good niche products. Many executives at Cankon can argue, if the BMPCC makes it in the professional sphere, fine, no real biggie, small market. If they gain any traction with the retail market, then it wouldn't take too much to add raw-type capabilities to our cameras (as I've found out, the latest two models and the EOS-M can shoot very good 720p raw). History, however, always seems to repeat. No matter how much money large corporations have, it's hard to beat really motivated and smart competitors who have got a lead on you. The problem is Canikon is not actually moving forward, but one could argue, almost moving backwards. I'm sure there must be executives at these companies who argue that their corporations have gone to hell in a hand basket. How could some uppity Australians come out with such an innovative camera? Because really, what video person wouldn't want or love this camera? Forget what's coming out tomorrow. Forget the 5D3. This is more camera in your pocket than Lucas had to shoot "Attack of the Clones" only 11 years ago! In your pocket. Doesn't even have to be a big pocket! I'm not trying to pitch this camera. Or say it's the best thing since sliced bread. I am saying this camera has the potential to be truly disruptive in the retail marketplace. It has certainly changed how I view consumer video. I should go to bed, so let me shorten my points. 1. With additional software, consumer could get this video automatically adjusted to blow away the quality they get from their DSLRs--ALL OF THEM! Forget DNGs. If the public reaches that conclusion using this camera the name "Black Magic" will be synonymous with quality High Def video. 2. There is NO CURRENT PUBLIC perception of what is the Bentley/Gucci/Mazarati/etc of true color video cameras. If this camera claims that spot, just like the Palm Pilot, iPod, Blackberry, Nokia (all products from companies that were nobodies at the time), Canikon may catch up, but will not overtake. 3. No one in the current market wants to admit/recognize that their current video cameras doesn't measure up. Same happened with American TVs, cars, etc. The one day, the market has changed. No one knew exactly when it happened. You just woke up one day wanting a Toyota. 4. It would be smart for BM to let the early adopters work out the bugs with this camera and continue to build their distribution channels and name recognition. 5. This camera could easily take photos. I don't believe BM is preventing this for engineering or purist reasons. If I was them, I wouldn't tip my hand. I would recommend this camera to any friend with money to spare. This is not some difficult to use piece of equipment. It's the post-processing that's difficult, and I can tell you, from my experience in software development, that is cheap to fix. BM can create a plug-in for iMovie, or an app for Macs, with little expense (compared to camera making). Everyone looking at the shortcomings of this camera are way too jaded. I look forward to using this camera during Thanksgiving. The 50d made me want to give up H.264 and adopt RAW. This camera makes it a reality. gloopglop and ZecyAccethy 2 Quote Link to comment Share on other sites More sharing options...
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