Small Sensor Action Cams Without A Built In Lens? Huh?

[fuzzynormal]

https://www.bhphotovideo.com/c/product/1964095-REG/gopro_mission_1_pro_ils.html

A "dumb" m43 mount on 1"?

Honestly, from my perspective, it's a perfectly fine idea.  If people out there don't understand why a dumb m43 mount is going onto a 1" sensor, those folks can just stick with GPro's fixed lens offerings.  For those that know how to utilize the tool, it'll be fine and even a bit more than adequate -- as the people that'll use this gear/mount aren't really fretting about AF or e-iris. The big thing here, I think, is that with adapters you can put anything on there now. FF to C-mount. Hell, go back decades and buy some of the lenses camera companies were putting on their NTSC video cams, if that would work.  

Whatever.  

That said, my speculation is that they're not even that interested in this camera doing anything special sales-wise in the marketplace. Most likely this iteration of their product is a loss leader put out there for bragging rights. Basically, like, "Look, our products are a serious cinematic tool now!" "Lenses!" "Prestigious-Lens-Brand-This!"  "Prestigious-Lens-Brand-That!"  The real value in that sort of BS, in this era of YT marketing, is more than worthwhile.

As for sensor size, the best footage I ever filmed in my life was captured on 1" sensors.  So, it's hard for me to by too concerned about a small'ish sensor -- as far as that ever matters anyway.

[Aussie Ash]

Their share price is up by 170 % compared to a nasty low in March so I think your theory is right ! Put on a show for the shareholders and speculators !!! They have lost market share as well 

[BTM_Pix]

10 hours ago, Aussie Ash said:

Their share price is up by 170 % compared to a nasty low in March so I think your theory is right ! Put on a show for the shareholders and speculators !!!

I think laying off 23% of it’s workforce has had a lot to do with the share price rising.

Those finance vampires love people losing their jobs.