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Sean Cunningham

Cinetics Commercial (shot on FS700)

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http://vimeo.com/59920628

 

...I did all the "digital opticals", the glows and FX related to how slick their skater helps make your footage, lol.  My specialty usually swings more towards the photo-real, natural phenomenon stuff but I love these sorts of old school, optical printer style effects that I grew up loving as a kid.  

 

They've always been a challenge to do, well at least, digitally but now that After Effects has both a 32bit workflow with, more importantly, linear-light colorspace, they're far, far easier to accomplish effectively.

 

Anyway, the spot is fun.  They should be posting the second spot Paul and I did any time now, for their Cine Squid this time.

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EOSHD Pro Color for Sony cameras EOSHD Pro LOG for Sony CamerasEOSHD C-LOG and Film Profiles for All Canon DSLRs

Yeah, I'm waiting on a project to justify Element 3D.  Normally motion graphics are something I just play around with but I may be doing a lot more commercials that could benefit from using something like this.  Doing the same things in Houdini for a quick and dirty spot involves a lot more work that has nothing to do with pixels hitting the viewport so a more integrated solution within AE is awesome.

 

 

Here's the second spot in the series:

 

http://vimeo.com/61033585

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