They invented, solved the problems of and instantly became a leader in a whole new industry. Live, multi-cam immersive production. That's the closest thing to teleportation you can get without the risks of becoming half man half fly.
Imagine BBC's yearly Glastonbury coverage being shot and broadcast live with this immersive workflow. You'll have the whole festival in your living room, with clean toilets just through the door.
Arri and RED have film, Panasonic and Sony have indie and YouTube, Blackmagic stands alone on the forefront of a sci-fi world where the competition aren't even looking.