Really unlimited? There still reads: One of the most prominent features of Panasonic LUMIX GH4 is unlimited*2 4K video recording in both Cinema 4K: 4096x2160 / 24 fps, and QFHD 4K: 3840x2160 / up to 30 fps *2 Videos can be recorded up to 29 min 59 sec depending on the recording format and the camera's sales area.http://shop.panasonic.com/cameras-and-camcorders/cameras/lumix-interchangeable-lens-ilc-cameras/DMC-GH4KBODY.html#prefn1=features&srule=featured&prefv1=4K+Photo+(Hybrid)&nextIndex=0&start=1&cgid=lumix-interchangeable-lens-ilc-cameras Or maybe unlimited when not in EU, or compared to overheating Sony.