How do you do run and gun without IBIS? You know.. I’ve come on here for years and listened to Andrew ask for the one thing that would have made Canon a champ all these years - all we wanted was a decent upgrade to the 5D Mark II - a perfect hybrid camera video shooter. All those years ago, Canon saw the potential when Hollywood was actually utilizing 5D Mark IIs on set. But rather than capitalizing on this moment and continue to create consumer-grade products that were so good - they could be used in Hollywood, Canon instead went the other direction - chose to “monetize” those Hollywood customers with Cinema EOS - purpose -built products specific for video, and much more expensive too!
In 12 long years Canon failed to recognize the need for a consumer-grade hybrid - a proper update to the 5D Mark II. Today - More than ever before - photographers are becoming videographers - it’s just the nature of the business. People still take photos, but people want video.
In those last 12 years, Canon has only released two more products that are as “perfect” as the 5D Mark II as a hybrid shooter - the 1DC and the 1DX Mark III. Every other product Canon has released has had some sort of diminishing return - what we call “the cripple hammer”. But that cripple hammer is mostly thanks to Cinema EOS, and the mental gymnastics Canon continues to take their customers through in order to “protect” this Cinema market.
Yet I haven’t heard of any of those “Hollywood” customers purchasing Cinema EOS products - I certainly don’t see them at the top of the sales charts. Maybe I’m wrong, but I’m pretty sure ARRI and RED are more popular at the Hollywood level?
So then why the need for Cinema EOS? To me it’s just a ploy from Canon to force you into buying one product for video and one product for stills.
Knowing this past history I went into this R5C announcement with expectations that IBIS would likely be missing - looks like I was right.
Without IBIS I just don’t know who this camera is aimed for. In hindsight I guess we should’ve seen this a mile away. We have the C70 and the R5 - had Canon made a “perfect” solution then why would anyone buy the C70 or R5 moving forward?
And so perhaps the issue is that Canon has too many products with no focus? It’s no wonder that they’re losing money. Why do consumers always have to trade off with Canon in this manner? Especially when no one has to trade off when it comes to Sony or NIkon.
My current camera is a 5D Mark III. I haven’t upgraded not because of cost but because Canon refuses to release a perfect camera. And if I’m spending $10K on the camera, lens, batteries, battery grip, adapters and CFExpress cards - all required for the R5C - then we must demand perfection.
Perhaps the R5 Mark II will be the true spiritual successor to the 5D Mark II? Would certainly make sense? But how many more years do I have to wait? And what features will continue to be omitted as part of a stupid effort to keep Cinema EOS “protected”?
