Probably style over substance, Superheadz, who endorse the camera also produce the Harinezumi, a digital and SD Super8 camera, which also came in a limited Chinon edition, very lo-fi, charming and not cheap at all:
http://www.acgears.com/home-office/digital-cameras/superheadz-digital-harinezumi-4
Most people these days use a Super8 smartphone app for the same effect, which works rather fine, considering that most reversal film only has about 7 stops of dynamic range.
As for the look, there is a also a certain resemblance with the Fujica Single 8 cameras, the popular an better quality 8mm format in Japan and only Japan:
https://www.google.de/search?q=fujica+single+8&safe=off&client=firefox-a&hs=VzO&rls=org.mozilla:de:official&channel=sb&tbm=isch&tbo=u&source=univ&sa=X&ei=NlYPU-a5Ncjoswb1rIHoCA&ved=0CC8QsAQ&biw=1271&bih=764
In terms of the sensor, the size maybe closer to 8mm that Super8 / Single 8, since most of these cameras came with non-interchangeable zoomlenses, where as many 8mm cameras had small interchangeable prime lenses, that will in many cases not cover Super8. Pricing as I have read on various websites, probably all based on the one (wrong) source, is around 830$:
http://www.personal-view.com/talks/discussion/9714/chinon-bellami-hd-1-another-retro-style-cinema-camera
So not cheap at all. I would hardly expect any fancy codecs or even raw, but rather an implemantation of a popular consumer codec. This is more of a toy than a pro-tool I guess.
preproduction77 got a reaction from Julian in Mysterious Bolex-style camera appears from Japanese camera manufacturer - Bellami HD-1