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Longterm Camera Value and Cutting Edge Cameras


Garrett S
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We all know that cameras are terrible investments.  They instantly lose value when you open them and they’re no longer new-in-box, and then they steadily lose value over time.  It really only makes sense to think of a camera as an investment if you’re a business buying a camera that will directly impact your ability to get work or if you’re a collector selling rare antiques.  Otherwise, you can only plan on losing money on whatever camera that you buy.  Buying a camera and expecting it to increase in value is usually really silly.

At the same time though, cameras lose values at different rates.  Some cameras command used rates very near their launch prices, and other cameras sell for way less than their initial price a year after launch.  Importantly though, I think the value of a camera over time can show how forward-looking the company that launched the camera was with that model when it released it.  A camera released in 2014 that’s still relevant right now had valuable features in 2014, but is also is still competitive in some way in 2017 (or 2018).  

I’m thinking that the forward-looking value of a camera can be calculated based on a few points of data: first, how long the camera has been on the market; second, how much the camera cost when it was initially released; and third, how much the camera is selling for used today.  In short, I think the difference between what a camera sold for when it was released and what you can buy it for used today can show how competitive the camera is relative to other cameras.

So, what I did was to search out data for some of the most commonly used cameras for video and analyze how old they are, how much they sold for when first released, and how much they sell for now.  The short version is that I made a Google Sheet and compared the values of cameras over time to see which cameras held their values best over the months they’ve been on the market.

The long of it is this: I made ten columns in a Google Sheet.  The first column identifies the camera.  I chose cameras that are most discussed on the blogs that I frequent, like this one, but I purposely excluded cameras that are also super popular in photography, like the 5D Mark II and III.  Their used online value might be less attached to their video functions than others here.  The second column is the number of months the camera has been on sale.  I used the actual “the camera is available on B&H” date whenever possible.  For cameras where the announcement date and the sale date weren’t hugely different, I didn’t make a distinction.  For cameras (like some Blackmagic cameras) that were announced and didn’t go on sale until months later, I used the actual “available for sale” date when I could find it.  I rounded to the nearest month.  The third column is the original price that the camera sold for.  The fourth column is the new price as of 12/19/17 (this is mostly for my curiosity and doesn't actually figure into any of the calculations).  The fifth column is the used price as of 12/19/17-12/20/17.  I used the lowest “Buy-It-Now” price from eBay (US) I could find for each camera, but I only accepted cameras that I would actually purchase (if I was looking for one) based on their being used but totally functional and coming from buyers with decent feedback.  The sixth column is the used price as a percentage of the initial new price.  For example, a camera that debuted for $2,000 and now sells for $1,000 is selling for 50% of its initial price.  The seventh column is the percentage of value lost divided by the number of months the camera has been on the market.  I found the percentage of value lost by subtracting the percentage of the new price that the camera sells for used from one.  The eighth column is the tiny percentage from the seventh column multiplied by 10,000 to make it more readable.  I’m basically creating a “value score,” where the lowest number is the camera that has retained its value the best.  The ninth and tenth columns are whether the camera shoots in 4K or raw, respectively, because I wondered whether that would make an obvious difference.

This is a graph with each camera’s “value score” (the percentage drop per month multiplied by 10,000), rounded to the nearest one.  Essentially, the lower the score, the less value the camera has lost over time, or in other words, the better it’s retained its value relative to the number of months it’s been on the market.
 

chart.png.ea387961b245d5b7bff7fdc78ccccb08.png

Here’s all the original data.

5a3b204d9fc39_ScreenShot2017-12-20at8_06_37PM.thumb.png.30b221b4d05134d3cfb44a2bcaa891e7.png

So, basically the FS7 has lost very little of its value over time, while the Canon XC10 has lost a ton of its value over time.  Most cameras fall in the middle range.  Interestingly, every major company has a camera in the top five, and every major company also has a camera in the bottom five.  Interestingly, 1080p and 2.5K cameras do pretty well by these calculations.  The BMPCC, BMC, Panasonic GH2, BMMCC, and GH3 have all held their value relatively well, while a lot of 4K cameras have lost value relatively quickly.  I wondered whether raw shooting cameras would do better, but I don’t think there’s a strong correlation.  I’m sure there’s some complex relationship between resolution, codec strength, lowlight ability, sensor size, marketing, and a million other factors, but I don’t know what it is.

Interestingly, it’s also possible that the most popular cameras sell for lower prices relative to their new prices because so many people have bought them and used supply is high when those customers decide to move on to new cameras.

However each camera has maintained its value, I think the cameras with low scores were (are) futuristic in some way.  They have to be to still be relevant today, or to have still been relevant so recently (in the case of the GH2).  

There’s a lot of limitations to my analysis.  It’s mostly for fun and to drive discussion.  First, the eBay prices are a tiny sample over two days.  I’ve seen cameras go for a lot lower than the prices listed here.  I saw a BMMCC go for $550 a few days ago, but when I actually did the analysis the lowest price I could find was $800.  That’s a substantial change, but I wanted to take all the prices from one window of time.  Second, I don’t think eBay is (usually) actually the lowest price source for buying a camera used.  The cheapest BMPCC I could find is $580, but there’s one on BMCUser now that’s less and comes with a cage.  

I’m totally open too to the fact that my math might be less than perfect.  I’m not a statistician.  I’m just a camera nerd with love for data.  Please feel free to point out how I could make it better or if it’s all not valid at all. Or, please let me know if I’ve missed major dates, miscalculated months, or mistook the initial price.  I threw this together pretty quickly out of curiosity and can fix it.

I’m not picking on any particular camera.  I’ve almost bought an XC10 a few times.  At the end of the day, whatever camera you buy needs to fit your needs, and the idea that it might retain value isn’t really important if it’s meeting those needs.  

But, some cameras hit the market and are so cutting edge that they hang on for years.  My goal was to look backward with data to see which cameras those were.

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EOSHD Pro Color 5 for Sony cameras EOSHD Z LOG for Nikon CamerasEOSHD C-LOG and Film Profiles for All Canon DSLRs

Interesting findings I salute your effort... So buying high end canon gear is like putting your money the bank

I don't mind but I think @Kisaha  Will be very disappointed you didn't include the NX-1 and NX500 :grin:

The prices are pretty unbelievable. I think you'll be surprised 

If you have never heard of it has its own Sub Forum in this very site!

(Verry Cool)

 

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6 hours ago, Garrett S said:

The long of it is this: I made ten columns in a Google Sheet.  The first column identifies the camera.  I chose cameras that are most discussed on the blogs that I frequent, like this one, but I purposely excluded cameras that are also super popular in photography, like the 5D Mark II and III.  Their used online value might be less attached to their video functions than others here.  

I strongly suspect that cameras which are also very popular for photography will lose value at a slower rate. 

Because stills development has been on a bit of a plateau for a few years now, thus the usefulness of secondhand stills cameras is dropping slower as new ones come out. 

 

6 hours ago, Garrett S said:

I used the lowest “Buy-It-Now” price from eBay (US) I could find for each camera, but I only accepted cameras that I would actually purchase (if I was looking for one) based on their being used but totally functional and coming from buyers with decent feedback.  

I suggestion for the future, if you are to ever redo this:

Go to "completed listings" on eBay, sort by price, and use a value midway between the two extremes (using the exact middle, the median, would be a reasonable and simple approach to take. But up to you where you choose, I'm more of a bargain hunter so I might select bottom 25th percentile instead as the figure to use)

Reasons why:
1) uses a little broader period of time than just right now
2) prices cameras have actually sold for is going to be more accurate than prices sellers hope to get

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Thanks for your effort Garret.

It's a thing that almost everybody knows.

But always interesting to talk about.

Usually lenses is a better investment than camera bodies.

Very old primes are expensive like hell nowadays. But we know there are many other reasons for this fact.

What should old fast primes cost if mirrorles sistems (retrocompatibility) dont exist?

Probably a few bucks.

Same with some cameras like GH2 or NX line. The sudden discovery of a hack rise and keep their value thru the time.

If the camera brand lauch new model each 10 months, its difficult to keep the price high for an old model. (Thinking about a G85 i bought 10 month ago...)

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6 hours ago, Garrett S said:

So, basically the FS7 has lost very little of its value over time

I'd say it is because it is still a current "hot" camera, in high demand. 

Would suspect the same could be said about the C300 mk1 at this point in its life cycle as well (but now its prices have dropped rather low indeed). 

I expect (or just hope? ha!) that once the next hot new thing comes along to replace the FS7, then we'll see some significant price drops on the FS7. 

 

6 hours ago, Garrett S said:

 I chose cameras that are most discussed on the blogs that I frequent, like this one, but I purposely excluded cameras that are also super popular in photography, like the 5D Mark II and III.  Their used online value might be less attached to their video functions than others here.  

 

So why is the Canon 1D X mk2 included?!?! As it is first and foremost most widely seen as a high end stills camera by the vast majority of people. 

12 minutes ago, IronFilm said:

Reasons why:
1) uses a little broader period of time than just right now
2) prices cameras have actually sold for is going to be more accurate than prices sellers hope to get

Also:
3) you don't need to rely upon only Buy It Now listings, but can include all kinds.
4) one rogue outlier won't have a significant impact upon your results.

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6 hours ago, Juxx989 said:

Interesting findings I salute your effort... So buying high end canon gear is like putting your money the bank

I don't mind but I think @Kisaha  Will be very disappointed you didn't include the NX-1 and NX500 :grin:

The prices are pretty unbelievable. I think you'll be surprised 

If you have never heard of it has its own Sub Forum in this very site!

(Verry Cool)

 

Have the NX-1 and NX500 risen in value over time?  I haven't kept up with them.  I actually looked up the NX-1 for this set of data but could only find bundles for it that included lenses, and I didn't really think it was comparable.  I could see how the shutdown of production and then a hack could actually cause a camera to go up in value.  Isn't that the situation with the Digital Bolex too, except for the hack?

3 hours ago, IronFilm said:

I strongly suspect that cameras which are also very popular for photography will lose value at a slower rate. 

Because stills development has been on a bit of a plateau for a few years now, thus the usefulness of secondhand stills cameras is dropping slower as new ones come out. 

 

I suggestion for the future, if you are to ever redo this:

Go to "completed listings" on eBay, sort by price, and use a value midway between the two extremes (using the exact middle, the median, would be a reasonable and simple approach to take. But up to you where you choose, I'm more of a bargain hunter so I might select bottom 25th percentile instead as the figure to use)

Reasons why:
1) uses a little broader period of time than just right now
2) prices cameras have actually sold for is going to be more accurate than prices sellers hope to get

That's a great suggestion.  If I have some time in the next few days I'll do that and rerun the numbers.  My original thinking was, if I wanted to buy this camera for the lowest price possible on eBay right now, what would I pay?  But I think using your suggestion would give a better overall perspective.

3 hours ago, Grimor said:

Thanks for your effort Garret.

It's a thing that almost everybody knows.

But always interesting to talk about.

Usually lenses is a better investment than camera bodies.

Very old primes are expensive like hell nowadays. But we know there are many other reasons for this fact.

What should old fast primes cost if mirrorles sistems (retrocompatibility) dont exist?

Probably a few bucks.

Same with some cameras like GH2 or NX line. The sudden discovery of a hack rise and keep their value thru the time.

If the camera brand lauch new model each 10 months, its difficult to keep the price high for an old model. (Thinking about a G85 i bought 10 month ago...)

The every ten month thing I think too is why the Sony AXXXXs are so high on the list.  By the reviews they're not bad cameras, they're just released so fast that their features are already outstripped in ten months by something really similar in function, form, and lens mount.  But then again, the GH4 and GH5 have high scores (lose value quickly), and they both had a decent amount of time between their release and the release of the earlier model.  It will be interesting to see how GH5 prices play out as the GH5s hits the market in the next few months.

3 hours ago, IronFilm said:

I'd say it is because it is still a current "hot" camera, in high demand. 

Would suspect the same could be said about the C300 mk1 at this point in its life cycle as well (but now its prices have dropped rather low indeed). 

I expect (or just hope? ha!) that once the next hot new thing comes along to replace the FS7, then we'll see some significant price drops on the FS7. 

 

 

So why is the Canon 1D X mk2 included?!?! As it is first and foremost most widely seen as a high end stills camera by the vast majority of people. 

Also:
3) you don't need to rely upon only Buy It Now listings, but can include all kinds.
4) one rogue outlier won't have a significant impact upon your results.

That's a good point about the C300 MK1 at the same point in its life.  It will be interesting to see what happens with the FS7 over the next few years.

By my own rules, I probably shouldn't have included the 1DX MK II.  I included it out of personal curiosity, and because I think it's a camera with a special image and set of features. Out of curiosity, I looked up the numbers for the 5D MK III, and its score was 87, so it's very competitive too.

You're right about the Buy It Now data. I could have used completed listings and included auctions as well.  I might rerun the numbers if I have some time.  My thinking was to go with the numbers if I wanted to buy the camera used, on eBay, on that exact day.

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I reran the numbers with eBay completed listing medians.  They're rough medians and include Buy it Now and auctions.  I didn't go through every camera listing to check its condition and what it was offering.  It's a rough eyeball based on the ranges of price. Most cameras didn't make major shifts, but a few are higher or lower than they were in the first graph.  Again, lower scores mean value is retained for longer.

 

chart-2.png.b70830500cddb9b7443f654980133eef.png

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21 hours ago, Garrett S said:

Interestingly, it’s also possible that the most popular cameras sell for lower prices relative to their new prices because so many people have bought them and used supply is high when those customers decide to move on to new cameras.

However each camera has maintained its value, I think the cameras with low scores were (are) futuristic in some way.  They have to be to still be relevant today, or to have still been relevant so recently (in the case of the GH2).  

There’s a lot of limitations to my analysis.  It’s mostly for fun and to drive discussion.

I hate to thread crap but all these cameras are used for different purposes by different populations.  And all these companies have different business models.

You ranked the Sony F3 in the middle of the pack but you can buy a very nice used car with its deprecation.  Where as you ranked the GH4 almost in the lower third.  The GH4's TOTAL deprecation is equivalent to how much the F3 has lost in some months.  They are just totally different beasts used by completely different populations.

But in a way the F3 is a much better buy than the GH4 because people made millions with that camera.  If you are buying a camera for a high revenue business the purchasing decision is much different than if you are just a hobbyist.  No one running a high revenue company would even touch most of the cameras on that list.  They need something reliable that is broadcast compliant, etc

Also with depreciation you have to remember recapture.  If you take the depreciation on the camera for years and then sell it for a nice chunk of change you have to add that nice upside over and above the depreciated value back to your income and be taxed on it.  No free lunch... At least in the US.

So much of what we consider on this site is irrelevant if you are a business.  And a number of those cameras are "business" cameras.  It does me no good to get a Panasonic GH2 if I need time code, rugged body, XLR inputs, professional service network, broadcast compliant codec, etc.  Throw depreciation and recapture in the mix and it totally scrambles the picture.  If you can sell one camera for $2,000 more than another camera by the time the tax man has his way with you assuming a 33% tax bracket and 3.8% medicare tax you are going to walk away with substantially less than $2,000 "profit".  Okay it is still better to get the $2,000 extra and pay tax on it but it isn't the same thing as just getting $2,000 free and clear.

I am a complete cheapskate when it comes to personal hobbies, but when it comes to work I need something efficient and bullet proof that lets me get the job done reliably in record time so I can move on to other money making endeavors.

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1 hour ago, Damphousse said:

I hate to thread crap but all these cameras are used for different purposes by different populations.  And all these companies have different business models.

You ranked the Sony F3 in the middle of the pack but you can buy a very nice used car with its deprecation.  Where as you ranked the GH4 almost in the lower third.  The GH4's TOTAL deprecation is equivalent to how much the F3 has lost in some months.  They are just totally different beasts used by completely different populations.

But in a way the F3 is a much better buy than the GH4 because people made millions with that camera.  If you are buying a camera for a high revenue business the purchasing decision is much different than if you are just a hobbyist.  No one running a high revenue company would even touch most of the cameras on that list.  They need something reliable that is broadcast compliant, etc

Also with depreciation you have to remember recapture.  If you take the depreciation on the camera for years and then sell it for a nice chunk of change you have to add that nice upside over and above the depreciated value back to your income and be taxed on it.  No free lunch... At least in the US.

So much of what we consider on this site is irrelevant if you are a business.  And a number of those cameras are "business" cameras.  It does me no good to get a Panasonic GH2 if I need time code, rugged body, XLR inputs, professional service network, broadcast compliant codec, etc.  Throw depreciation and recapture in the mix and it totally scrambles the picture.  If you can sell one camera for $2,000 more than another camera by the time the tax man has his way with you assuming a 33% tax bracket and 3.8% medicare tax you are going to walk away with substantially less than $2,000 "profit".  Okay it is still better to get the $2,000 extra and pay tax on it but it isn't the same thing as just getting $2,000 free and clear.

I am a complete cheapskate when it comes to personal hobbies, but when it comes to work I need something efficient and bullet proof that lets me get the job done reliably in record time so I can move on to other money making endeavors.

No problem, these are all good points.

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5d mark III has to be one of the best value wise. I mean, I bought a pretty regular fullframe h264 dslr in 2012 and it's STILL my main indie camera as it has now become a monster RAW machine thanks to Magic Lantern. And the resale value is still not bad after 5 years! If I would've listened to the internet in 2013 and not bought it... man what I would've missed. And it still has features that beat new fullframe cameras in 2017. For example the LCD is better in quality than the A7r III (which still features wonky black levels where exposure is hard to judge and weird polarization here and there). Though it does swivel on the A7r, which is great.

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4 hours ago, hmcindie said:

5d mark III has to be one of the best value wise. I mean, I bought a pretty regular fullframe h264 dslr in 2012 and it's STILL my main indie camera as it has now become a monster RAW machine thanks to Magic Lantern. And the resale value is still not bad after 5 years! If I would've listened to the internet in 2013 and not bought it... man what I would've missed. And it still has features that beat new fullframe cameras in 2017. For example the LCD is better in quality than the A7r III (which still features wonky black levels where exposure is hard to judge and weird polarization here and there). Though it does swivel on the A7r, which is great.

Nice, this is one of the cameras I had in mind when I was thinking about this.  ML has really extended its longterm value, but I know of people who are still using the 5D III without ML as a B cam professionally. 

I'm still shooting on a MK I C100, and I have the same thoughts about it, even minus ML.  It has some serious shortcomings in 2017 (no 60p), but it has a 1080p image that can compete with newer and higher resolution cameras in a lot of other ways.

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On 12/22/2017 at 1:31 AM, Garrett S said:

Have the NX-1 and NX500 risen in value over time?  I haven't kept up with them.  I actually looked up the NX-1 for this set of data but could only find bundles for it that included lenses, and I didn't really think it was comparable.  I could see how the shutdown of production and then a hack could actually cause a camera to go up in value.  Isn't that the situation with the Digital Bolex too, except for the hack?

Shut down of production can have both an upward and downwards impact on price:
Upwards: because the fanatics of the system snap up the remaining stock so they've got back ups for their gear. 
Downwards: because the mainstream buyers lose interest, as there is no future in the system.

A hack should generally speaking have an upwards impact on price, as it improves the value of the system. But to what degree this pricing impact has, and for how long, that is of course debatable. 

So you have these three key influences pushing around the prices of NX1 bodies. But is this overall up or down, or no real change? Tricky to say without further stats. 

 

On 12/22/2017 at 1:31 AM, Garrett S said:

That's a great suggestion.  If I have some time in the next few days I'll do that and rerun the numbers.  My original thinking was, if I wanted to buy this camera for the lowest price possible on eBay right now, what would I pay?  But I think using your suggestion would give a better overall perspective.

Glad you find my suggestion useful (I am inherently a numbers nerd! Pre filmmaking my background is math/stats/compsci/physics). 

I think what you're already doing is really great!! :-)

And yeah, as most of us in this thread about how getting "best value" for our filmmaking, I hope/expect most of us have enough self control to take a look over a longer time span than "right now". Although of course exactly how long that time span is, we all vary on that! (I'm happily wait over a year for the right bargain to pop up on eBay, or longer!)

On 12/22/2017 at 1:31 AM, Garrett S said:

 It will be interesting to see how GH5 prices play out as the GH5s hits the market in the next few months.

Fingers crossed they tank! ;-) 

As I wouldn't mind buying a GH5 in 2018. 

But honestly I strongly doubt I will. 

As I feel the G6/G7/G85 are much stronger value propositions. 

For two key reasons:

1) They start out at a lower price

2) They are underappreciated vs the flagship GH series cameras which get all the attention, thus the G series "flies under the radar" and has lower secondhand prices than the GH series which keep a relatively higher price due to the greater historical interest in the GH series. 

So in 2018 I might buy a G7 or G85. (but will try to not buy one! Ha. As do I really really need any more cameras? Hmmmm)

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On 12/22/2017 at 1:31 AM, Garrett S said:

That's a good point about the C300 MK1 at the same point in its life.  It will be interesting to see what happens with the FS7 over the next few years.

 


Back when I purchased a Sony PMW-F3 (two years ago? Over two years ago?) I was surprised at how very high C300 mk1 prices were in comparison. 

At that point in time C300 mk1 was still relevant, but right near the end of their product cycle as the FS7 mk1 had just recently arrived on the scene. 

The FS7 mk1 is probably still another year (or three?) from arriving at that same point in its product cycle as the C300 mk1 was back then.

And then of course it will be another year or five (?! Possibly longer, as I reckon 10bit 4K will stay relevant for a fairly long time) after then before the FS7 mk1 will drop down to prices that we say the C300 mk1 go for right now in late 2017 (and while I think the C300 mk1 is now finally a reasonably ok ish buy to consider, it still feels too overpriced for me). 

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On 12/22/2017 at 2:34 PM, Damphousse said:

So much of what we consider on this site is irrelevant if you are a business.  And a number of those cameras are "business" cameras.  It does me no good to get a Panasonic GH2 if I need time code, rugged body, XLR inputs, professional service network, broadcast compliant codec, etc.  Throw depreciation and recapture in the mix and it totally scrambles the picture.  If you can sell one camera for $2,000 more than another camera by the time the tax man has his way with you assuming a 33% tax bracket and 3.8% medicare tax you are going to walk away with substantially less than $2,000 "profit".  Okay it is still better to get the $2,000 extra and pay tax on it but it isn't the same thing as just getting $2,000 free and clear.


And $2,000 either which way means nothing at all when you're earning $50K/yr or more from that camera. 

If you're a full time filmmaker with a few years of professional experience under your belt, it is hard to understand why a GH5 would be your A Cam.

Unless you're diversified across a few areas such as director/editor/writer/photography, then of course you don't want to be over invested in gear! And a GH5 or even a G85 is perfect for you.

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Really curious to see what all plays out with the GH5S but I'm primed to pick up a G85 soon. As much as I'd rather save some coin and get the GX85 I don't want to have to use my tascam recorder on the off chance I wanna use an on camera mic. Also I want to give cinelike profiles a shot! 

 

Shot a holiday video last night for Christmas Eve on my d5300 and even though my new manfrotto mini tripod works pretty good for a stabilizer, I cannot wait to have a camera with IBIS BUILT IN!!

 

Merry Christmas to all!

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21 hours ago, IronFilm said:


And $2,000 either which way means nothing at all when you're earning $50K/yr or more from that camera. 

If you're a full time filmmaker with a few years of professional experience under your belt, it is hard to understand why a GH5 would be your A Cam.

Unless you're diversified across a few areas such as director/editor/writer/photography, then of course you don't want to be over invested in gear! And a GH5 or even a G85 is perfect for you.

I'm definitely not a full time filmmaker with years of pro experience and I'm definitely not going to make $50K/yr just from any camera.  Having said that no way would I get a GH5.  I was thinking more along the lines of a Canon C300 MK II.  I will be able to take the tax deduction for the depreciation and if the camera can make a few thousand dollars a year for my business it will pay itself off in a few years of very light use.  Plus I get to use it for my hobby for free.

I am not a pro so I am not going to mess with a focus pulling system and I want something with great easy to grade color and a robust codec.  As a nonpro ease of use in a business environment is key.  The less I have to color correct and/or grade the better.  Canon DPAF is great for a novices.

I've made a few thousand dollars with stock photography and video clips just from my hobby over the years.  When I started thinking about using a camera for some marketing stuff at work I realized I needed something a bit easier and faster to use than my BMPCC.  I also needed 4k for future proofing and marketing.

The thing is I could definitely benefit a bit from some video material but it isn't enough to hire someone.  And I also have gotten in the habit of just filming random stuff in my free time and selling it as stock footage.  This stuff ends up in family videos but now I am thinking why not shoot stuff a bit more focused and use it for marketing stuff at work.  Also because this stuff is just shot at random and mostly serendipitously I can't really rent a camera or hire someone to shoot it.

I guess what I am saying is no you don't have to be a full time pro with years of experience to pass on the GH5.  If you are novice that needs ease of use and you can take a tax deduction and also throw a couple grand a year down to the bottom line from using the camera $10,000 is doable.  With tax deductions and a couple grand income per year it would take about 4 years to break even on that camera with very light use.

Initial cost and residual cost of a camera are just way down on the list when you look at it from the point of view of a successful business.  Speed, ease of use, manufacturer support, tax deductions etc just combine to blow away the consideration of a few thousand dollars either way.

Sure avoiding buying a camera in the first year or two after it is launched is a good idea for things like Canon's high end C series cameras.  No one enjoys taking an overnight $6,000 haircut.  But after that?  The ease of use and reliability and support are just too important to me.

Anyway I am no accountant or small business guru.  These are just my random musings.  Although I can't see a flaw in my logic.  I've looked at several cameras and they are all missing features.  It isn't until you get to a certain level that things really start coming together.

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4 hours ago, Damphousse said:

I'm definitely not a full time filmmaker with years of pro experience and I'm definitely not going to make $50K/yr just from any camera.  Having said that no way would I get a GH5.  I was thinking more along the lines of a Canon C300 MK II.  I will be able to take the tax deduction for the depreciation and if the camera can make a few thousand dollars a year for my business it will pay itself off in a few years of very light use.  Plus I get to use it for my hobby for free.


You however look like you have got a solid business plan in mind, and what the ROI for a new camera purchase will be for you. 

That unfortunately is a rather extreme rarity among camera buyers, and what I'm trying to do is encourage more people to go over this thought process themselves before slapping down a large chunk of cash on a new toy.

 

4 hours ago, Damphousse said:

...it will pay itself off in a few years of very light use.


If you can resist buying a new camera for the next few years, then you've got stronger will power than most of us in this forum! :-o

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1 hour ago, Juxx989 said:

Empty pockets trump no will power...:expressionless:

Ah well I'm a workaholic and also very very frugal. Which means even with this filmmaking profession (which hardly pays well!), I can always have a bit of spare cash lying around ;-)

Was hoping to buy this today:

https://www.ebay.com/itm/WoW-Neumann-KM-185-Hypercardioid-Microphone-Black-AMAZING/332493338133

But the bidding just got a teeny bit too rich for my tastes :-( 

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