Chuck S.

I work at a professional, independent camera store in the US.  We were primarily a still camera shop, until the last 10 years or so when decent video became available on DSLRs and mirrorless cameras.  Most of our customers are still photographers who occasionally shoot video - and I gotta tell you all - they don't give a rat's ass about 4k and video specs.  Most of these people are just shooting videos for the web for their still clients, or they are still journalists who have to shoot video now, etc.  The Nikon, Canon and Sony reps that come in here are very aware of this and I believe that this is one of the reasons why we have not seen  a flood of high end video specs and 4K in the "still" camera world.  Filmmakers want to have it all in a small DSLR or Mirrorless camera - Sony and Panasonic get very close....  I get it - I'd love to see it happen with Canon.  I think they will cave a bit to the pressure they have been getting from the filmmaking community and put some "current specs" in the 5D MKIV, but I really feel that the C100 Mark III will be the camera to watch out for (which if they continue with their past cycle should arrive in the Fall). Love or hate Canon - it is hard to argue with the image quality, color, ergonomics, and camera body features (not specs) that you get with their Cinema line.  The people that I know who use the Cinema cameras really love them......

I work at a professional, independent camera store in the US.  We were primarily a still camera shop, until the last 10 years or so when decent video became available on DSLRs and mirrorless cameras.  Most of our customers are still photographers who occasionally shoot video - and I gotta tell you all - they don't give a rat's ass about 4k and video specs.  Most of these people are just shooting videos for the web for their still clients, or they are still journalists who have to shoot video now, etc.  The Nikon, Canon and Sony reps that come in here are very aware of this and I believe that this is one of the reasons why we have not seen  a flood of high end video specs and 4K in the "still" camera world.  Filmmakers want to have it all in a small DSLR or Mirrorless camera - Sony and Panasonic get very close....  I get it - I'd love to see it happen with Canon.  I think they will cave a bit to the pressure they have been getting from the filmmaking community and put some "current specs" in the 5D MKIV, but I really feel that the C100 Mark III will be the camera to watch out for (which if they continue with their past cycle should arrive in the Fall). Love or hate Canon - it is hard to argue with the image quality, color, ergonomics, and camera body features (not specs) that you get with their Cinema line.  The people that I know who use the Cinema cameras really love them......