First off, I think this is great. What a deal for this camera.
As an economist, i'm trying to understand how this move fits into BMD's overall strategy. This is what I've come up with: Just a few months ago, the BMCC was supply constrained, so they announce the BMPC and the Pocket Camera to take some pressure off the BMCC. Now it appears that the pocket camera is supply constrained (and the BMPC will be too), so they drop the price of the BMCC, because it's now available.
Just a theory, and probably not 100% of the story, because I'm sure RAW on the 5D3 factored in there somewhere too, but it seems like a strategy to try and limit the frustration with the BMD supply chain SNAFU.
But either way, BMD is really putting it to the Asian manufacturers. I'm sure the Ninja assassins are sharpening their katana blades and catching the next boat to Australia as we speak.