Browsing: a7

https://www.youtube.com/watch?v=eikcKu89fDs Long ago there were rumours Sony had licensed 5 axis IBIS from Olympus. Either way they now have the technology and the Sony A7 II is the first to get it. If Sony can put an internal 4K codec and 5 axis stabilisation on the A7 S II then they will keep me as a customer for a VERY long time. How can anyone else really have an answer to that? So…

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Above: A7R with the new SLR Magic “Anamorphot 50” anamorphic lens Micro Four Thirds vs full frame. America has answered this question pretty resoundingly – mirrorless sales are apparently down 47%. I don’t think this will be a lasting trend because mirrorless is moving forwards in terms of image quality and features far faster than DSLRs are. The Sony A7R is the highest spec of all of them, at least…

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[vimeo]http://vimeo.com/77825876[/vimeo] The Sony RX1 has amazing stills but awful video! I began thinking how could I use this otherwise great little camera for video? The answer is to rough up the image beyond comprehension, with trick filters. Here’s how I did it.

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The full frame Sony A7 and A7R are disappointing for lacking 4K and a high bitrate codec (the time is now…), choosing to stay with 1080p and AVCHD from the last generation. However Sony have pushed on in other areas and are promising “pro-quality” video. Marketing speak or genuine breakthrough? Let’s take a closer look…

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