For the second NAB in succession Blackmagic are bulldozing down the image quality / price barrier for film production. 4K compressed raw, global shutter and Super 35mm was the unique preserve of Sony with the F55 until today, and that was a $36,000 camera. This is a $4000 one. Gone is that extra margin – unsettling stuff for the big guys. Here’s my own personal look at the cameras and the consequences.